Resources
Exploring The Franchise Option
By Ford R. Myers
In today’s challenging economy, many people feel that they have lost a sense of control over their careers. Widespread corporate layoffs and downsizings have made the job market a tenuous environment Read more...
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Resources
Club 50 Fitness Kicks Off Franchise Ad Campaign
Club 50 Fitness announced today the launch of its franchise opportunity website advertising campaign. So far, contracts have been signed with Franchise.com, Franchise Gator, and Franchise for Read more...
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Resources
A Dog Day Care Franchise - Is It Really Worth It?
When you take into account that there are over 68,000,000 dogs in the United States alone, you can see why many people consider taking advantage of a dog day care franchise.However, before you even Read more...
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All About Franchise
By Keith George
Franchise according to the dictionary means “Granting authorization to someone to sell or distribute a company´s goods or services in a certain area or certain places”.
Franchise is a license granted by a company or firm on certain terms and conditions to an individual or firm to operate a retail outlet in a specified area or place. The company or firm which grants the license is called as franchisor, where as, the individual who accepts the terms and conditions to operate a retail outlet is called as franchisee. Here the franchisee agrees to use the franchisors brand name, products, services, promotions, selling methods, add display and distributions on certain terms and conditions. The franchisee pays a fee to the franchisor for the license to sell its products, services or goods.
This type agreement helps both parties, the franchisor gets new area to establish business where as the franchisee will get already developed brand products and having no guess work about what to do, because all development and decisions are made by franchisor and everything is laid out, step by step, with nothing missing or left to chance and it all works with precision.
The Legal Aspects of Franchising
In legal terms is a contract. The franchisee is usually granted an exclusive territory in which he or she is the only distributor of the particular products or services in a specified place. The franchisor is obligated to assist the franchisee through advertising, promotion, research and development, quantity purchasing, training and education
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